Ashworth College
Internet Marketing Program
You find the Internet absolutely fascinating. Companies such as eBay and Amazon amaze you, and you want to understand how these business models work...and you can with the Internet Marketing program offered by Ashworth College. E-commerce is a billion dollar industry and there is no better time than today to become a part of it!
With this correspondence program, you will build a knowledge base in basic advertising and marketing principles. You will then move into topics that are more specific to online marketing: online promotional strategies, use of technology, and security issues. It will not be long before you can be working as an Internet Marketer.
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Topics covered in Ashworth College’s Internet Marketing program include:
- Advertising and the Marketing Process
- Strategic Planning
- The New Paradigm of the Internet
- Making Money with an E-Business
- Understanding Consumers
- Web Secrets
- The Future of the Web
There are many opportunities for Internet Marketers in a variety of departments and settings. You can become part of a team in a sales and marketing, information technology, or advertising department. This could be on a full time or contract basis.
Depending on the role you take, some of your job responsibilities could include supervising web site development activities, updating the site, developing and carrying out marketing campaigns, and increasing your company’s brand recognition on the Internet. This is definitely a dynamic career that will constantly evolve, offering many new challenges and opportunities.
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